Build vs Buy · Vendor Selection · Easy · 20-30 min

Choosing Between Two Software Vendors

The brief

A company is choosing a new CRM. Vendor A is the market leader — feature-rich, expensive, heavier to implement. Vendor B is cheaper, simpler, faster to deploy, but less proven at scale. Sales wants A, finance wants B, IT worries about implementation risk. You're asked to structure the decision and recommend.

Where strong candidates start

The full evaluation rubric — including the signals interviewers reward and the red flags that sink candidates — is revealed in your scored report after a live run.

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