PwC · Growth strategy · Beginner · 20-30 min

Choose a strategic growth path

Choose a strategic growth path is a beginner PwC growth strategy case interview that runs 20-30 min. Select the strongest growth option and justify why the others rank lower. A strong answer works through 3 phases: Growth option attractiveness; Capability fit; Risk and resource tradeoffs.

Last updated 2026-09-05

The brief

A company has multiple possible growth paths but limited resources and needs to choose the most attractive one.

How to approach it

  1. Growth option attractiveness
  2. Capability fit
  3. Risk and resource tradeoffs

What a strong answer does

  • Select the strongest growth option and justify why the others rank lower.
  • A strong answer should make tradeoffs visible and keep the logic client-friendly.

Practice drills

  • Set clear evaluation criteria before ranking options.
  • Show how you would compare the options quickly.
  • Recommend one path plus a backup option.

Why this case

PwC’s official prep page also names strategic growth as a core case theme.

Adapted from PwC official case interview theme: strategic growth (official theme-based practice).

Cases are written in each firm's style, written and reviewed by working consultants; they are not the firms' own published cases.

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